We are chatting about the three books Naomi has written—one on snowdrops, one on orchards, and the most recent on dahlias. You’ll hear about fruit trees and the roles they have played (and continue to play) in our lives, you’ll learn about the sweet, delicate snowdrop and how to grow and care for them, and Naomi is also walking us through her book on dahlias and sharing several helpful tips on growing dahlias successfully.
As floral design styles shift more toward natural, loose arrangements, the demand for locally grown flowers has followed. This increased demand and awareness of local flowers from florists has created an excellent opportunity for flower farmers to fill a void in the traditional market. However, the challenge is how to supply the volume needed and the convenience offered by conventional wholesalers.
When you’re first starting in the world of flowers, finding the best tools to use can be daunting. However, once you get into to your rhythm, it's easy to pick your favorites. Here are my go-to, can't-live-without, favorite floral tools that I HAVE to have in my event day toolbox.
In this centerpiece time-lapse video, Kelly quickly pulls together a centerpiece for your inspiration! Learn how to become a florist and take floral design classes online with Team Flower. Here you can even learn tips on flower gardening for beginners. We'll show you how to do flower arrangements in flower arranging videos.
Give yourself the gift of grace when running your flower business and raising a family. I hope these words will encourage you in the midst of all the not-so-perfect days, whether you are nurturing your own baby flower business or your sweet baby. That gift might just give you what you need to keep moving forward with hope for your future.
The flowers of dahlias offer such a fantastic range of color, size, and form that it is hard to resist trying out every variety.
In this video lesson, you’ll learn how to observe floral elements for inspiration while adjusting your arrangement layers for a small floral centerpiece. Ingredients used are Spirea Foliage, Gold's Dart Ninebark, Diablo Ninebark, Polka Dot Pippa Hybrid Foxglove, Ranunculus, La Belle Epoch Tulips, Coral Bell Foliage, and Geum.
Growing delphinium as a cut flower crop can have its challenges, but if you follow an orderly process, it can be a very rewarding flower to grow. Delphinium has several advantages such as its striking, dramatic quality and large stature which can be useful in larger arrangements. It also blooms during that early June window when your spring flowers may be finished, but your summer annuals aren’t flowering yet, helping you fill in that gap. It also provides that hard-to-find true blue color in both light and dark shades.
Ready to use extraordinary florals and to boldly go where no florist has gone before? Foraging for your own flowers just takes an extra little bit of creativity and a sense of adventure. Here’s some insight on how to use unique and foraged local flowers in your designs.
Small businesses grow one step at a time, and most often, the really important things unfold slowly right under our own noses. You probably remember those early moments of your floral business, too, where you were crunching the numbers and fitting in floral work where you could on top of others jobs…
In this episode, Juliana is walking us through her unique bouquet delivery as well as her philosophy behind it. We are chatting about the importance of client interaction in floral design, client intake processes, what to look for when booking a client, and how involved clients could be in the floral planning process. We are sharing a few stories of our bouquet deliveries and how to interact with clients who want to be involved in every detail.
Amy Cohen reached out to me several months ago and introduced me to an area of flowers I was not familiar with: flower remedies. It’s also called plant medicine or botanical healing. At the time, I was familiar with essential oils and could speak to the life-giving effect incorporating plants into my life, so this was intriguing. Flower remedies are different than oils though, so I thought it could be fun to invite Amy to teach us a little more about this topic.
Whether someone has been in floral design for a year or more than 20 years, the stories shared when designers get together range from heartwarming to hair-raising. We’ve all experienced difficult situations, and it’s my hope that the tips below will help avoid, clear up, or settle any tough stuff with our clients.
Watch a fun & bright time-lapse bouquet celebrating Valentine's Day!
In this podcast episode, we are chatting with Mandy from The Potted Pansy about texture and keeping things raw in design. Mandy is sharing where her inspiration began and how her travels have shown her the beauty in the imperfections of nature. We are chatting about Mandy’s favorite ingredients and about her process in choosing which flowers/elements are used for each event.
One of the biggest things to consider is marketing your business and how to get your name out there! When you’re a new floral pro, it can be challenging to jump into marketing via social media and publishing, but something simple you can do to introduce yourself to the wedding industry is to network with other vendors in your community. Vendors can include event venues, photographers, planners, caterers, DJs, and even other florists. Again, this may seem like a daunting task, but hopefully these few tips will help make this step a bit easier to accomplish.
We’ve all seen the trend of flower crowns, flower jewelry, and flower accessories bloom into the market. And for good reason, too. How cool is it to accessorize your look with fresh floral creations? Floral accessories are great for bridesmaids to accessorize or perhaps for that untraditional bride looking for a little wow-factor. Mothers love a bracelet cuff adorned with floral rather than a traditional wrist corsage! But how do we design jewelry using fresh flowers?
Our friend Fuschia of Fuschia Moss Floral Design is here to help show us how to make a chuppah. See how we used a bale of Southern smilax and late summer forsythia foliage to create a base and a very small amount of Oasis and chicken wire to provide support and nourishment for the flowers.
Team Flower member Abby Rice shares her story on how they added florals to their event planning business, while sharing tips on how you can do the same.
