Regardless of where your business model fits in the floral industry, you experience the effects of the floral supply chain. But what all goes into the supply chain and how exactly does it work? Flower Moxie is a unique business model servicing DIY brides with a unique look into the behind-the-scenes of cut flower supply.

Amy McCord of Flower Moxie recently took a trip to Ecuador where she toured over ten mass-production flower farms. We’re talking all about the behind-the-scenes of these incredible farms as well as some fun facts about the trends of rose growing.

Speaking of trends—who sets them and where does the floral industry fall in the trend-setting chain? We’re bouncing around some ideas and talking through the role of floral business owners in making these trends truly come to life.

Flower Moxie is an eCommerce business that sells flowers to DIY brides. They empower our customers by providing recipes, step-by-step instructions, and video tutorials. Check out their website at flowermoxie.com and find them on Instagram at @flowermoxie.

Photos by DV & Co.