What does it take to become a florist in 2025? If you’re new to flowers or are considering a career in floral design work, discover solid advice and real resources for getting started here.
Transitioning into a Floral Career with Kalin Scheick
Today’s guest is a former live TV morning show reporter who followed her heart into a life with flowers. We’re talking about her leap into the industry, sharing funny stories from first weddings and things we wish we would have known then that we know now.
Growing Children and Pansies with Three Brothers Blooms
If you’re a parent (or a teacher, an aunt or uncle, or simply have children in your life in any way), then you’ll love this podcast episode. Brenna from Three Brothers Farms is with us chatting about incorporating children in floral work and farm life, growing pansies, and more!
It Takes a Village with Wildbud Co.
Wildbud Co is a floral design studio with storefront space specializing in event, daily blooms, and dry goods. What a full conversation we’re having with owner Cheyenne Radanovich—we’re talking everything from storefront tips to successful mompreneurship.
Using and Growing Edible Flowers for Floral Design
Whether you are a grower, a designer, or both, edible flowers can enhance what you can offer to your clients.
How to Easily Manage Your Floral Recipes
If you are running a floral business, it is essential to have a well-organized recipe process.
Scaling Your Floral Business with Technology
Many service-based entrepreneurs should consider scaling their businesses instead of following the more-more-more approach.
Event Pricing and Processes with An Affair to Remember
There are many things to consider when you have a business—one of which is whether you should have liability insurance. Perhaps you’re an event florist and have a hard time wrapping your mind around a yearly insurance policy. Meagan is sharing an event by event policy she’s discovered, and Jesse chatting about why insurance is so vital to a business. To change up the conversation a bit, Janine read an article in Florists’ Review about the growing popularity of live plants in the home, and one of the most trendy—kokedama!
Floral Installations: Pricing and Silks with Bloom Babes
Floral designers Emily and Angie from Bloom Babes are joining us on the Team Flower Podcast! They’re talking with us about working in a partnership, floral installations, designing with silk flowers, and more!
Addressing Imposter Syndrome in the Floral Industry
Bonnie Dowie of Bonnie Blooms joins us from Australia to talk about challenges she (and really, all of us?!) has had to address and overcome in the floral industry.
Pricing and Organization Methods with Details Flowers
In this episode, Corinne Heck, founder of Details Flowers Software, joins us on the Team Flower Podcast. We are talking all about the Details Flowers Software, how it works, and who it’s for.
All About Pansies: How to Grow Them + A Variety Guide
The ever-persevering pansy. A little flower with a grand history. There is so much more to this all too often hidden gem of the garden than most growers realize.
Tips for Seed Saving with Basket of Flowers Farm
Paula has done her fair share of seed-saving and is walking us through the process for saving all kinds of seeds—celosia, Chinese forget-me-nots, zinnias, and more!
The Case for Antique and Heirloom Roses as Cut Flowers
Contrary to popular belief, heirloom roses are a hale and hearty collection of high-petal count blooms that are a great addition to the cut flower garden.
Reasons to Freelance as a Designer with Winsome Floral
This podcast episode centers around freelancing, but it is also FULL of practical advice for life and business!
Seasonal Design Highlight: Classic San Francisco Wedding with Greenery Backdrop Wall
In this Team Flower Seasonal Design Highlight, we're featuring a floral wall design by Busy Bees Floral, a wedding and event designer who prioritizes the desires of their clients.
Intentionally Creative Design with Floraltique
Stephanie has a beautiful perspective of floral design as an art form, and she’s walking us through the steps designers can take to look at each arrangement as an opportunity to create art.
The Details of Sustainable Flower Farming with Little Farmhouse Flowers
Linda is an advocate for sustainability in the floral industry. She has worked hard to ensure her flower farm and design business maintains a low carbon footprint, and she continues to look for ways to run her business in a way that benefits this planet we call home.
Bravery + Sustainability with TJ McGrath
TJ McGrath joins us on this episode of the Team Flower Podcast. We’re chatting about sustainability, as this is a major passion point for TJ. He’s giving us a broad definition of what sustainable floristry is and all of the aspects it includes. There is much that goes into a sustainable floral business, and TJ is giving many practical examples of how you could take steps to make your floral business more sustainable as well.
Sustainability: Understanding Your Market with Tobey Nelson
Discover helpful tips for anyone who is or aspires to be a freelance floral designer. Learn how to market yourself, how to build up your resume, the importance of knowing how much time it takes you to create arrangements, and what you should charge. Also in this episode, hear from floral designer Tobey Nelson as she and Kelly talk sustainability in your floral business.