Flower Discoveries: All About the Growers

Growers, we love you! And we will always support designers utilizing your blooms! Meagan is sharing about her recent personal experience in working with local farms and how positive it was. Speaking of flower farms, there’s one for sale near Kelly in PA and she wants one of you to buy it. Jacelyn and Kelly are also talking about a couple of dahlia varieties they’ve come to love, and finally, you’ll hear several tips on how to save and store dahlia tubers.

Photos 1 & 2: Jessa Schifilliti Photography; Photos 3 & 4: Fine and Fleurie

Special Guest: Blue Jasmine Floral

Paulina Nieliwocki of Blue Jasmine Floral is here with us talking about building creative recipes and evaluating your work! How did she design a palette of white and blush with pops of lipstick red? Listen to find out! You’ll learn about testing creative boundaries and tips for thinking on your feet. Paulina is also sharing how she has had to pivot and begin a new adventure in the floral industry to cover her overhead costs during the COVID-19 shutdown.

Paulina is a former high school language teacher—and even though lesson planning fed her creative soul and being around people satisfied her extrovert personality—she wanted to take on a new adventure. After much thought, she realized that flowers (something she's loved since she was a child) would be that outlet. She offers clients in the Tri-State area floral decor for events, group and private floral design workshops, florals for editorials, floral styling, and florals for photoshoots. Paulina is so excited to be working on a special project involving the studio and delving deeper into the floral education world—because once a teacher, always a teacher! Connect with Paulina on Instagram at @bluejasminefloral.

Creating Tracking Systems for Your Floral Business

There are those in the floral industry who love the business side of things and those who thrive in the creative aspect of things. Whatever camp you fall in, Sarah is here to help! Team Flower Member and owner of Gwen Floral Co., Sarah Luthy has fallen in love with business systems and tracking, and she’s sharing how you can easily begin to create tracking systems for your floral business.