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Flexibility, Delivery, and Impact with Primary Petals

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Flexibility, Delivery, and Impact with Primary Petals Team Flower

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Flower Discoveries: We’re all a bunch of geeks

Have you heard? The 2021 Team Flower Conference is still happening in Albany, New York! We know that it may seem crazy to gather considering the current world landscape, but rest assured, we are taking every precaution to ensure your safety. We are so excited to see you there!

We’re also sharing our nerdy sides in Flower Discoveries today. There’s a new greenhouse study discovered by Amanda—and a recent zen flower YouTube video recommendation from Jesse. Today, you’re bound to learn something new!

Logan Cole Photography

Alyssa Ricole Photography

Special Guest: Carly Williams of Primary Petals

Carly Williams joins Kelly for an episode full of interesting topics! They’re discussing each of the following:

  • The importance of flexibility with your flower choices

  • The impact of flowers on those who have never received them

  • Carly’s go-to snacks

  • Why hydration (of your body!) is crucial for event design

  • Tips for working with corporate brands

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Logan Cole Photography

Primary Petals was founded in 2010 on the Los Angeles scene with a fearless use of color variants. The Primary Petals Squad works primarily to create custom designs for weddings and private event orders, but they also partner with brands such as Maybelline, Vanity Fair, and others for corporate work. Recently, they've begun a flower service that delivers bundles of fresh flowers straight to your porch. Visit their website at Primarypetals.com or follow along on social media @primarypetals!

Floral Pros: You Can Build Strength and Resilience in Uncertain Times

Be sure to stay tuned after the interview with Carly to hear from Team Flower Member Susan Wood-Bohm of Hawthorne Ridge Botanicals. You’ll be encouraged by her tips on how you can stay strong and build resilience when your circumstances seem uncertain. She’s reminding us that we’re not alone!