Embracing Your Community with Flowers with She Loves Me
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Embracing the Local Community with Flowers with She Loves Me
Tech Tips with Jesse: What to Include on Your Website
Having a website is vital to attaining growth in your floral business, but it can be daunting to know what to put on your site. Google pulls vital information from your website to help people your business in common searches. One of the most important pieces of info you can include prominently on your website is your location—city, state, and if relevant, your country.
What helps even more? Including your city in multiple places will exponentially increase your chances of being found!
Did you find this helpful? Do you have any technical questions for Jesse? Shoot him an email at jp@teamflower.org.
Candles, votives, and pots are great additions for your retail flower shop. (1)
Who doesn’t love a good flower bar?! (2)
Including sweet postcards for consumers is a sweet and simple add-on. (3)
Special Guest: Holley Simmons of She Loves Me
Holley Simmons is joining Kelly on this episode of the Team Flower Podcast. She has a constant smile on her face, and though you can’t see her, you can hear the laughter in her voice as she chats about her life with flowers!
Holley has much experience when it comes to opening and operating retail shops, and she’s sharing tips on so many important things:
Holley Simmons of She Loves Me
What to consider when choosing a location for your floral retail shop
Sustainable practices for flower shops
Offering and making deliveries
Being a champion for your community and local businesses when organizing pop-ups
Incorporating systems for efficiency
She Loves Me is a flower shop in Washington, D.C., offering wild and whimsical designs that reflect and honor the natural world. Their enthusiastic team takes just-plucked blossoms and lovingly spins them into flower magic for deliveries, special events, and workshops. They're celebrating launching a mobile flower shop and they’re in the process of opening two new stores! So many big things going on at She Loves Me! Make sure you give Holley a follow on social @shelovesmedc.
Moody colors for this incredible wedding.
Make sure you keep your flower bar fully stocked!
Tablescapes: How to Wow Your Dinner Guests
Speaking of embracing the community, Team Flower Member Michelle Olmann is sharing how you can do so by wowing your dinner guests with lovely floral centerpieces and thoughtful styling! Spice up your neighborhood get-together or Sunday lunch with her tips!
Photography: Photos 1–3 by Megan Graham Photo.