Get an insider look at what it’s really like to run a home-based floral business. Elizabeth, a professional floral designer, shares about her home studio, what it’s like to work from home as a florist, and more.
All tagged Behind the Scenes
Live from Pasadena: Our 100th Podcast
This is quite a special episode of the Team Flower Podcast! Not only is it our 100th episode (hooray!), but it’s also recorded LIVE from Pasadena following the 2020 Team Flower Conference. It’s rare that our small remote team have the opportunity to sit in the same room, so we decided to take full advantage this year and give all of our listeners a special treat!
The Eco-Friendly Method for Washing Your Floral Buckets
My name is Hannah Hunt, and I am the owner of and designer for Golden Thistle Design in Blowing Rock, North Carolina. I love wedding floral design, but once I opened my business and started designing full-time, I became concerned about the impact of the industry upon both the environment and my health.
Understanding the Floral Industry with American Grown
In this episode of the Team Flower Podcast, Kasey Cronquist of American Grown is sharing the history of the organization and more. He’s chatting about the floral industry supply chain and why educating consumers and wholesalers alike is vital to the success and growth of promoting American Grown Flowers. We are talking about the exciting American Grown Field to Vase Tour, American Flowers Week, and how to source Certified American Grown.
Encouragement for today
Excellent isn’t a word we use much today. Let’s bring it back. Let’s develop eyes to see it. Let’s cut through the cloud of this lens called perfectionism and recognize the excellent work being done around us every day. Let’s call it out in others. Let’s call it out in ourselves. Let’s focus our attention on the excellent and praiseworthy things. Life is too short to do it any other way…
Flower farming is a beautiful mess
One of the most humbling careers you could ever pursue is farming. No matter how much you do to make everything go the way you planned, there will always be something that is out of your control — but that makes success so much sweeter.
Why we made a business sustainability class
Learn about Kelly's personal story that led to the creation of the latest Team Flower class — Sustainable Business Growth.
Make styled shoots work for your business
Styled shoots, or “mock weddings” are an amazing way to diversify your portfolio and market your company. As a florist in the wedding scene, styled shoots have been an excellent way to get my name out there and network with other professionals. However, I spent the first nine months of my business avoiding them like the plague. I felt insecure spending money on something that may not be profitable, and I wasn’t sure how to best represent my brand. I’ve since come around, though, and now I love participating in styled shoots!