All tagged proposal
Sales is a vital part of running a successful floral business, but let's be real: It's not the part that inspired you to become a floral designer. Discover the top 10 selling mistakes made by creative entrepreneurs—and tips to turn them into wins.
If you've tried implementing flower recipes into your ordering and design process before and found it cumbersome, I get it. Read on for a new way to create flower recipes—enter the functional flower recipe—which gives you the ability to flex and be inspired by seasonal flowers.
As a floral designer, one of your roles is to create memorable visual elements for clients. And creating a client design board can be helpful in translating their vision into reality. This helps communicate a level of expertise to your client and sets the tone for an exceptional client experience.
It’s the worst feeling when you get down the line with a potential client and you’re excited to seal the deal—and then BAM! You hit a roadblock: The client thinks your price is too high, and they want to know if you can reduce your costs.
Every florist has a similar routine to respond to inquiries. We open the DM or email, craft a friendly response, click send, and cross our fingers. Sometimes, we get “ghosted.” These Ghost Brides give every florist goosebumps! Is the Ghost Bride watching from her corner of the Internet? Maybe she’s going to pop up at any second! Who you gonna call? Ghost-Bride Busters!
Your brand is the most valuable asset your company has. If anyone knows of the effort that goes into brands, I do. Because I watched my wife as she built hers—and one memory in particular sticks out.
Kelly is joined by Cristina Barragan of Fleur Society on this episode of the Team Flower Podcast. Cristina is passionate about utilizing systems in business, and she is talking with us about how smart business practices can save time and increase productivity.
In this episode, Juliana is walking us through her unique bouquet delivery as well as her philosophy behind it. We are chatting about the importance of client interaction in floral design, client intake processes, what to look for when booking a client, and how involved clients could be in the floral planning process. We are sharing a few stories of our bouquet deliveries and how to interact with clients who want to be involved in every detail.
You don’t need to be a graphic designer to create a professional-looking proposal for floral design clients. Learn the key to creating a great floral plan, one you can quickly adapt to each new client by changing a few simple things.
As a florist, it is essential that we spend our time wisely to be as productive and efficient as possible. Between prepping flowers, designing, and installing events, the tasks involved in the backend of our business start to pile up and so much falls between the cracks. Especially with couples of today, everything is fast paced. It can be a challenge to keep up and respond to things, and the odds of losing a sale are very high.