Importance of Client Interaction in Floral Work with Juliana of La Feterie
Juliana Schiffer of La Feterie joins us on this episode of the Team Flower Podcast. La Feterie is a full-service décor company offering design and production for special events. Juliana creates unique designs for any occasion and budget using the art of floral and event design to integrate colors, shapes, textures, and patterns.
In this episode, Juliana is walking us through her unique bouquet delivery as well as her philosophy behind it. We are chatting about the importance of client interaction in floral design, client intake processes, what to look for when booking a client, and how involved clients could be in the floral planning process. We are sharing a few stories of our bouquet deliveries and how to interact with clients who want to be involved in every detail.
Juliana Schiffer is a fun-loving floral designer with a craving for colors, music, dancing, desserts, pretty flowers, and high heels. When she was 3 or 4 years old, she went to her first wedding, and afterward, she wore a skirt on her head to pretend it was a veil as she “got married” around the house over and over for days. Now, she pours that passion into beautiful designs for her clients.
All photography by Lenisse Komatsu Photography.