In this Team Flower Seasonal Design Highlight, we're featuring an arbor design by Raysa Farah of LK Verdant, a wedding and event florist who is committed to offering timeless arrangements of flawless quality.
How to Enhance a Tablescape with The Floral Society
You’ll hear a topic we haven’t discussed much—tablescapes! Sierra is sharing a few tips on enhancing a tablescape with other decor items, namely candles.
How to Collaborate with Photographers with Heather Payne Photography
In this episode, Heather is sharing the ins and outs of photography and the editing process. We are talking through how florists and photographers can interact and work together to streamline processes. Heather is sharing her thoughts on how to choose publications and how florists can collaborate with photographers to submit their shared event.
Tips for Photographing Flowers with Texture Florals
Nicole Rossi of Texture Florals joins Kelly on today’s episode of the Team Flower Podcast! In this episode, you’ll hear about how architecture influences floral design, Nicole’s experience navigating the current industry landscape, tips for photographing your arrangements, the Texture Florals studio space, and more.
Finding Resiliency and Staying Flexible with ReRoot Gardens
There is no doubt that flexibility is a necessary attribute within the floral industry, but often what must accompany it is resiliency. Paige has had to live this out within her business and is sharing all that she’s learned along the way.
Seasonal Design Highlight: Statement Florals for Wedding Ceremony
In this Team Flower Seasonal Design Highlight, we're featuring a ceremony design by Honeysuckle Farm, a flower farm whose arrangements feature locally and American-grown blooms.
The Biology of Flower Farming with Bloom and Gray
Sarah Gray of Bloom and Gray made the jump from marine biology to flower farming, and everything we’re talking about in some way circles back to her passion for biology and how the earth is meant to function.
Seven Steps to Create an Everlasting Australiana Wreath
This article will teach us how to create an Everlasting Australiana wreath for your front door.
Business Model Highlight: Community Partnerships and Pop-Ups
In this Team Flower Business Model Highlight, we're featuring Springvine Orlando, a wedding florist service that has a love of reaching out to their community by including more everyday flowers.
Pricing Sustainably in the Floral Industry with Le Champagne Projects
Kelly Dickenson of Le Champagne Projects has taken many steps to live a life of low-waste so that easily translated over to her business.
Tips for Growing Dutch Bulbs in Subtropical Climates
When it comes to dreamy Spring flowers, all roads lead to Holland. Living in a subtropical climate can put a damper on growing these blooms—but it can be done!
Regenerative Gardening with Blossom and Branch Farm
Briana has a beautiful perspective of nature and growing, and her passion is contagious!
Setting Boundaries in your Floral Business
One thing which is a constant in business is busyness. Calls, emails, texts, and so much more beg for our attention. How do we balance all of that with our private lives?
Conquering the Obstacles of a Flower Farm with Keep Floral
The year of COVID brought about many hardships, but also countless beautiful flower stories. Emma of Keep Floral is the keeper of one of these inspiring stories.
5 Powerful Ways to Increase Your Brand Awareness
How do you tell people you exist? And how will your audience recognize your brand? Before people buy, they need to feel they trust you. So how do you establish that trust?
The In's and Out's of Foraging with Deidre Fraser
Our big topic today is foraging. There’s something about noticing and appreciating a plant in all of its glory. Deidre has answers and tips for all of these questions!
Business Model Highlight: Multi-Six-Figure Wedding Floral Design
In this Team Flower Business Model Highlight, we're featuring Gwen Floral Co, a multi-six-figure wedding florist offering wildly romantic design for their clients in Australia.
Finding Your Place with Flowers with Black Girl Florists
Black Girls Florists is truly an incredible opportunity for the floral industry to support and embrace inclusivity, and founder Valerie Crisostomo is here to talk with us all about it!
6 Biennials to Grow for Cut Flowers
Biennials are a great way to add excitement to your late spring designs and offerings. Besides being some of the most extraordinary and unique blooms, they also bloom at a time when there can be a lull in flowers.