In this Team Flower Business Model Highlight, we're featuring Springvine Orlando, a wedding florist service that has a love of reaching out to their community by including more everyday flowers.
All tagged popup-shop
3 Keys for Setting Up a Temporary Floral Shop
Have you ever heard of a full flower shop pop-up? This is such a unique business model, and could be just what you need to implement for your business as well!
Popping Up for People with Black + Blossomed
Breigh Jones-Coplin of Black + Blossomed is a ray of sunshine in the floral industry, and we are so excited to chat with her about her floral journey, including pop-ups, grounding techniques, and more!
3 Pillars of Business Organization for Florists
Andrea of Andrea Johnson Floral Design is a self-proclaimed “geek” when it comes to business organization. She’s put a lot of thought and effort into making her business as efficient as possible, and she’s sharing her 3 pillars of organization with us on this episode.
Business Model Highlight: Pop-Up Shops with Florals & Scrubs
In this Floral Business Model Highlight, we’ll learn from T. Nicole Murphy, owner of Florals & Scrubs. Florals & Scrubs's mobile flower workshops and soirees give flower lovers a chance to learn how to make and gift arrangements independently.
All Things Floral Pop-Up Shop with Popped with Phebe
Phebe Robinson Higgins of Popped with Phebe joins Kelly on the podcast today to chat all about pop-up shops! She’s sharing how and why she started doing pop-ups and the incredible journey she’s been on since then.
Tips for Hosting a Pop-Up with Shean Strong
Atlanta based Shean Strong joins us in this episode of the Team Flower Podcast. We are talking about the importance of embracing the power that flowers hold in changing the ambiance of an entire room. Shean is sharing about his culturally rich background and how that now plays out in his floral designs as well as how he maintains an open view of floral design. We are also walking through a few simple fixes designers can make to increase the visual appeal of their arrangements. You'll learn the in's and out's of connecting with other business in your community and using those connections to successfully conduct a flower pop-up. Shean is giving us the scoop behind his Valentine's Day pop-up at a popular venue in downtown Atlanta - from how he wrapped the hand-tied bouquets to which flowers he used.
3 Tips for Creating a Holiday Pop-Up Shop
Flowers bring joy in the same way that Santa brings cheer to small children. The best part is that we can create an excellent profit stream from special holidays by selling small (or large) bundles of blooms to our clients! Let’s dive into three tips for creating a pop-up shop for any holiday.
Developing Crucial Skills for Event Design & Floral Retail
Our special guest on this episode is Jennifer Haf of BLOOM Floral Design (@bloomfloraldesign). BLOOM Floral Design is located in Northern Michigan and offers wedding and special event floral services in addition to curated gifts and fresh cut flowers in their retail flower shops. Wedding clients are the bulk of the business, as they cater to a lovely tourist crowd that overwinters up here during resort season. Jennifer is celebrating her twelfth year in the industry, and she’s working on purchasing a commercial building as a smart next step in her business in addition to relaunching her seasonal workshop series!
Your Guide to Starting a Flower Truck Business
Operating a flower truck can be a really fun way to get out of your studio and in front of the customers who love and value the product you have to offer! After owning my truck for nearly six years and diving into the world of pop-ups and local markets, I've learned the ins-and-outs of creating a successful floral truck—and how it can also be a great way to market your wedding business. If you’re curious about how to start a flower truck business, here are eight tips that I’ve learned on my own journey.
Best Tips for Operating a Roadside Flower Stand
Operating a roadside flower stand can be a simple yet rewarding endeavor to add to your floral repertoire. If you're a beginner farmer or designer, this could be a welcome way to dip into the industry while serving your community. Or perhaps you're an experienced member of the floral industry looking to diversify your revenue stream. Starting a roadside flower stand could also be for you!
Choosing a Location for Your Floral Pop-Up
There are lots of ways to go about having a pop-up. In this article, you'll see what an experience looks like at a main street shop vs. a large chain store. We’ll also discuss two vital things when planning your floral pop-up
Is This Pop-Up Smart for Your Floral Business? Here's How to Know
Pop-ups, workshops, and handmade markets are all on-trend, but I hear more and more participants complaining they’re a bust and a waste of time and money when, in fact, these types of events can be a great money maker for your floral business and a vehicle to let people in your community know about your floral services.