Hosting a floral design workshop is an excellent opportunity to gain new floral fans for your business, build relationships with future clients, venue networking opportunities, and ability to share your unique design style with your community.
All tagged workshop
3 Ways to Make Virtual Workshops Stand the Test of Time
For florists who offered in-person workshops and classes pre-pandemic, shifting to virtual classrooms was a way to continue connecting with customers. Here are reasons to continue virtual workshops as the world moves forward.
How to Teach a DIY Bridal Party Class
Thinking about offering a DIY bridal party flowers class to your revenue stream? Discover all the details in this article. Hosting DIY bridal party flower workshops will free up your design time to take other weddings and events while likely helping your bottom line! That’s a win!
Tips for Creating Your Floral Studio from Scratch
Whether you are a flower grower, a florist, or a workshop leader, designing a floral studio workspace can be a creative process that will inspire you each time you enter it. Discover things to consider and helpful tips in this article.
Building a Custom Walk-In Cooler Using a CoolBot
A happy milestone in the business of any floral designer: securing a walk-in cooler. Learn what to consider when building a custom walk-in flower cooler and integrating the uber-easy CoolBot system.
The Beginner’s Guide to Hosting a Floral Design Workshop
Hosting your first floral design workshop as a florist doesn’t have to be overwhelming! It’s a lot of work, but in this article, you’ll discover tips and tricks of things to think through before you even set your event on the calendar.
How to Up-Sell DIY Weddings with a Private Floral Design Workshop
Chances are, you’ve received an inquiry from a couple interested in do-it-yourself (DIY) wedding flowers. If you’re a flower farm or studio florist with an events focus, you likely serve these couples—offering your clients the option to purchase a private design workshop when they book their flowers can increase your revenue and their confidence. Here’s how to up-sell this service to your clients.
Your Comprehensive Guide to Hosting a Wreath-Making Workshop
Ready to host your first wreath-making workshop? In this comprehensive guide, Team Flower Member Deanna addresses how to host a workshop, the important things to consider before the event, key elements to attend to on the day of the event, and, finally, floral workshop teaching tips!
Hosting Workshops on a Flower Farm
Have you ever thought about hosting workshops on your flower farm? If you’re looking for additional revenue, flower farm workshops can be a profitable option. In this article, learn from one farmer-florist as she shares creative revenue-building ideas for your floral business.
Practical Pivots with Kalin Sheick of Sweetwater Floral
When Covid-19 hit, the floral industry was deeply affected. Kalin recognized that she had to try something new, and in this episode, she’s sharing what it has looked like to pivot from almost solely wedding design to DIY at-home workshops. She’s discussing finding balance while making a living with flowers, and you’ll even hear a few tips on growing and caring for lavender!
Should You Host Floral Design Workshops?
As a florist, there are many ways you can pivot your business model to increase revenue and brand awareness. One additional service you can offer is teaching floral design workshops to your community. Here, Team Flower Member Hazel Gardiner shares 8 questions to consider before you start hosting floral design workshops.
Is Hosting an Online DIY Tutorial or Workshop Right for Your Business?
Delve into the advantages of technology for your flower business by hosting a tutorial or workshop online. Here’s how to know if this is right for your flower business.
Floral Workshops vs. Conferences: Which One Is Right for You?
Have you found yourself considering an in-person floral education experience? If so, that’s great! We believe that continual learning and growing is key to a joyful, empowered life with flowers and personal connections and relationships are where the true magic happens. Behind your excited anticipation for the journey you’re about to embark on, there may be some confusion or uncertainty. There are a lot of different floral education experiences available to you—from one-on-ones and conferences to workshops and internships. You may be wondering what is the best fit for you.