All in Videos

Video: How to Wire Flowers - Hyacinth

In this video, Kelly Perry of Team Flower demonstrates how to wire flowers for a floral comb. Wiring is a very important part of a florist’s toolkit as it allows you to do so many different things with various types of flowers. For this floral comb, Kelly is using white hyacinth and pieris.

Video: How to Use Complementary Colors in Your Floral Arrangements

Kelly demonstrates using complimentary colors in a small arrangement using only three ingredients. The ingredients used are Honeysuckle, Chantilly Snapdragons and Ranunculuses in a yellow and purple color scheme. As you’re choosing your ingredients, pay attention to the undertones of the colors in your flowers. This is key in creating a transition piece in your arrangement. Keep the triangular placement pattern in mind to create balance i.e. long piece on one side of the arrangement with a short and medium piece placed on the opposite side. Remember to disperse the colors evenly along with balancing each side to keep the arrangement symmetrical.

Video: How to Wire Large Flowers for Bouquets and More

In this excerpt from the Team Flower Advanced Wiring Techniques class, Kelly demonstrates how to wire large, over-sized flowers. Wiring flowers is a skill that can be incredibly useful as a floral designer. Not only does it enable you to move and direct a bloom in a specific direction, but it also allows for extra support for top-heavy flowers.

Video: You Can Transplant Cut Flowers—Here’s How

In this clip from the Foundations for Growing Cut Flowers class, Kelly from Team Flower and Kathleen from Primrose Hill Flower Co. are providing a hands-on example of transplanting your seedlings. You’ll want to be sure you have healthy balanced soil that crumbles in your hands. A common misconception in transplanting is the idea that the roots cannot be disturbed. In fact, it’s the exact opposite! The goal is for the roots to reach down and out in the soil, so loosening them up before planting is key. This also allows air to circulate through the roots and keeps them from tangling around one another.

Video: Wedding Chair Flowers

Watch as Kelly Perry of Team Flower uses three materials to create a little extra magic for the bride and groom on their special day. Notice how quickly something sweet and elegant can be fashioned, and how little stress and skill it requires. Now, go grab your wire and your ribbon and forage a flexible vine to make one on your own!

Video: How to overcome perfectionism

In this video, Kelly begins a creatively inspired design made from ingredients from her garden. While she is purposefully designing something unique and professional, she is allowing herself freedom in expression - both in design and in color - as she chooses her ingredients and places each bloom.

Video: Late Summer Bridesmaid Bouquet

In this video you'll hear how Kelly approaches bridesmaid bouquets. Typically, the bridesmaid bouquet is a scaled back, smaller version of the bride’s more intricate bouquet. While often times the bridesmaid bouquet uses many of the same ingredients as the bridal bouquet, there are instances where the bridesmaids only utilize greenery so that the bride’s flowers pop even more. Ultimately, that decision is up to you - the designer!

Video: Photographing Flowers with a Paper Backdrop

This clip offers a sneak peek into the Team Flower How to Photograph Flowers Class. Heather Payne of Heather Payne Photography takes you behind the scenes when choosing a backdrop for photographing a flower arrangement. You’ll learn about using a simple paper backdrop, and how choosing various colors brings out the colors of the flowers in the design. Heather and Kelly discuss lighting, reflectors, and diffusers. Watch to receive tips on how you can take a simple yet great quality iPhone photo.

Video: Finding your Why for Arranging

In this video, Kelly shares the story behind her own design philosophy and challenges us to find our own flower story. Something inside all of us drives how we design, and ultimately determines the message that we send when we share our love of flowers with others.

Video: Centerpiece Using Few Ingredients

In this video, Kelly uses only a few ingredients to create a beautiful centerpiece. Baptesia takes color to the arrangement edges and Lady's Mantle gives us low coverage. Iris is on double duty, creating an implied line offering a grouping of color to provide some rest in the arrangement.

Video Quick Tip: Flower installation prep

Limited on event install time and need to attach flowers to something on site?  This tip will make it possible for you to prep in advance and save time on wedding day! Watch as Kelly explains how she came across this idea, and how she's practicing using the yardstick to solve her installation time obstacle. 

Video: How to Win at Revenue Streams

In this excerpt from the Team Flower Sustainable Business Growth class, Kelly shares tips on how to be successful when choosing revenue streams. Using a simple and easy-to-use chart, Kelly breaks down how to determine when to say, “yes” and when to say, “no” in order to prevent burnout and encourage profit.

Video: Cocktail Table Centerpiece

Can you really make a beautiful cocktail accent arrangement using only ONE ingredient? Kelly shows you how in this short tutorial! She demonstrates how to maximize both budget and style by purposefully placing every stem, leaf, and bloom, bringing the principles of design to life in this sweet piece. Knowing how to make an impact with a small amount of blooms is a great way to add value to your client's wedding designs.