events — Team Flower — Education and community for flower professionals

Loria Stern is the owner of Eat Your Flowers and is a Los Angeles based chef, baker, botanist, gardener, and artist. She joins us on the podcast today, sharing about her relatable journey into her passions of flowers and baking.

Mar 3

Mar 3 The Beauty of a Business Partnership with Amanda Vidmar Design

Amanda Vidmar Design is a wedding and event florals company. Today we’re chatting with Amanda about vibrant business partnerships, floral retail shops and event design, and so much more!

Feb 24

Feb 24 Identifying and Meeting Floral Needs with Rachael Ellen Events

Rachael Ellen is here chatting about how her event and floral design business, including how her team came to be and what her business structure looks like. There are lot great tips in this episode!

Feb 17

Feb 17 A Walk-Through of Event Day with Busy Bee's Floral

Jennifer Varsanyi of Busy Bee’s Floral has a beautiful perspective when it comes to serving her floral design clients. She’s sharing her wedding client process—from inquiry to implementation!

Jan 20

Jan 20 Adding Retail to Your Event Business with Rikki Marcone

Rikki of Rikki Marcone Floral & Event Design is here with us sharing about her move from planning to designing—and adding retail to your event business. Rikki’s business has grown to include a fun and dynamic team, so she’s also chatting a bit about her hiring process!

Jun 15

Jun 15 Tablescapes: How to Wow Your Dinner Guests

Michelle Olmann

Looking for exquisite tablescape ideas for yourself or your design clients? Discover the building blocks for confident, gorgeous tablescapes, no matter the style of your dinner party or event!

May 6

May 6 Tips for Off-the-Grid Events with 3 Leaf Floral

In this episode of the Team Flower Podcast, Kelly Mendenhall of 3 Leaf Floral is chatting about what it’s like to design for off-the-grid events (aka: on top of a mountain or out in a field, etc.). Listen in to learn how to work within these challenges, along with more advice from Kelly Mendenhall!

Aug 20

Aug 20 Hiring Standards with Birch Event Design

You’re in for a treat with our special guest on this episode of the Team Flower Podcast. It’s Josh from Birch Event Design!

Jun 25

Jun 25 Progressing as an Industry with Schaffer Designs (Part 2)

Kelly is back with Bill Schaffer of Shaffer Designs for round two! Bill is walking us through one of their largest designs from last fall. There were over 35,000 stems of flowers (and a couple of hiccups along the way)! He’s chatting about how to direct a team amongst the craze of a large event. Bill is also sharing his heart regarding the floral industry and what he believes is the key for the industry to continue to progress.

Dec 12

Dec 12 How to Establish Your Unique Brand with Carrie of Type A Society

Carrie Moe from Type A Society joins Kelly on this episode of the podcast! Carrie and Kelly are discussing the measure of “success” and how to take steps to make sure that you’re successful in every facet of life. They’re also chatting about what makes a good brand a good brand. Carrie is sharing tips on how to make your brand stand out as well as how to manage your time efficiently.

Jun 13

Jun 13 Keeping Your Cool During a Stressful Event with Laura Helm

In this episode of the Team Flower Podcast, Laura Helm of Ashton Events is sharing how she decided to start her own business as well as how she began walking in alignment with her heart in advocating for her clients. In addition, we’re chatting about the necessity of making hard decisions on event day and how to combine grace for yourself and your team and gumption in navigating stressful situations. Laura is also giving a few tips for those who are considering adding floral design to their event planning business!

Jan 30

Jan 30 Adding Floral Design to an Event Planning Business

Abby Rice

Team Flower member Abby Rice shares her story on how they added florals to their event planning business, while sharing tips on how you can do the same.

Jan 16

Jan 16 The 2018 American Grown Field to Vase Dinner With Kelly

Every year, American Grown Flowers hosts a multitude of Field to Vase dinners across the United States. These events are held at beautiful farms that place seasonal, local, and sustainable American-grown flowers at the center of each table and serve locally grown food, beer and wine prepared by a farm-to-table chef. The focus of the dinner tour is on the flowers, the farms, and the guests, which makes for quite a magical experience!

Oct 31

Oct 31 Conceptualizing Design for Event Florals

Erica Greenwold

Our industry has a bit of a problem with originality, and it’s not entirely our fault. Conceptual design in weddings and florals can be a hard sell when working with clients and colleagues with less design experience. There is inspiration all around us waiting to be harnessed for our next project, but when the time comes to build that mood board, often the first stop is Pinterest to search.

Jul 26

Jul 26 Valley & Company Events

On this episode of the Team Flower Podcast, we are joined by Nick and Aleah Valley. They are sharing the journey of Valley & Co. Events and how they decided when to add services to their event planning repertoire. We are chatting about determining a target audience and marketing to them. They’re sharing about their lives together as they balance work, family, and time with one another, and we are talking through strategies to prevent burnout in this industry. They are also giving us a sneak peak into their new book, Storied Weddings.

Mar 27

Mar 27 2018 Conference Recap